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Videos




We are currently in the process of producing a series of videos designed to provide insights into our work and the tools and processes that we use. We hope that they will be of huge value.


If you would like notification of these as they are published, just send us a message using the form to the right and we'll send you an email with a link as and when they are produced.

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Video library


Introduction video (FULL)


Tim Rusling, our Managing Consultant, introduces Synthesis and provides a four part overview in terms of who we and what we do.


If you would like to hone in on a particular aspect, each part is available below.

Part 1: Brief introduction


Part one provides a brief description of who we are and what we do.

Part 2: Why the need?


Part two briefly explores the need for what we do and touches on The World Economic Forums Skills Report 2022.

Part 3: How do we do it?


In part three, we discuss the core elements of our approach and how these combine to deliver outstanding results.

Part 4: What we do for clients


Part four looks at how we work with our clients and the three main services we offer.

Soon to be released:


Some fundamentals

In this essential video, we will explore some of the key fundamentals of thinking efficiency and productivity. There are a small number of concepts that need to be grasped in order to create a successful platform upon which to build.

Understanding suppressants

The potential suppressants and barriers to thinking efficiency and productivity are numerous and these need to be understood if they are to be managed in a way that will eneable innovation, problem solving and creativity to flourish.

Managing group thinking

Thinking in groups (meetings, for example), can be problematical and lead to low levels of productivity. Equally, meetings can often feel frustrating and non-productive. In this video, we will examine the behavioural aspects that can make a significant difference to group thinking.

Defining problems

Correctly defining problems is essential to finding great solutions. We explore how to define problems correctly and how a slight shift in focus can lead to breakthrough solutions.

'Real' innovation

'Real' innovation is the creation of new value that cannot otherwise be obtained. We explore the processes and tools that lead to the creation of new value and therefore, how real innovation can easily be achieved.

Tough technical problems

Solving tough technical problems can take a significant investment in terms of time and resources. We will be exploring proven approaches to technical problem solving and illustrate how the worlds knowledge of inventive principals can lead to rapid solutions.

How to pick a winner

Generating high volumes of great ideas and solutions to a given focus is highly valuable but how do we decide which ideas or solutions to take forward. In this video we will explore the key things to consider and how to develop a systematic approach to making the right decisions.

Tools to generate high volumes of ideas

So just how do we rapidly generate high volumes of great ideas to a given focus? We will be sharing a number of systematic thinking tools and processes that will enable just that.

Leadership and management

Of course, leadership and management can significantly impact on thinking efficiency and productivity within an organisation. In this video, we discuss the key elements that can directly or indirectly impact on stimulating and encouraging innovation, problem solving and creativity.

Super-charging meetings

Meetings can be the cause of much frustration. We will be sharing approaches that will ensure high levels of thinking efficiency and productivity that will make a significant difference to the outcomes (and levels of satisfaction from meetings).